When companies take a hard look at their business model and the underlying process, what is the key objective that is motivating them?
1. Return on Investment
2. Increasing Sales
3. Cost Reduction
Although all of the above are good objectives that lead to healthier businesses, companies are also driven by the latest buzz words – the latest consulting mantra, industry trend, and a flashy new technology from a sexy software company.
Optimizing the basic Order to Cash process will yield the cliched low-hanging fruits and result in a more compacted Cash-to-Cash cycle.